The Product:

An easily-spread viral-marketing (puns very much intended) campaign promoting sexual health.

Responsibilities:

Based on an existing print campaign in the form of the traditional saucy seaside postcard, it was my responsibility to bring it to life as an animated viral-marketing game.

The key difference between the print and animated versions was, whereas the print version revealed the visual gag and the punchline right away in just one static picture, the animated version started off somewhat innocently enough and then had an unexpected and shocking reveal to the surprised viewer.

I was responsible for layouts, designs, illustrations, graphics, animation, and Flash coding.